DOYLESTOWN,
PA – February, 12, 2008 — Square
2 Marketing Inc. announced that its blog, available at Square
2 Marketing's BLOG will
provide a “behind the scenes” look into the development
of their new book. Blog readers will hear about the challenges
associated with picking titles, designing covers, editing,
pricing, book sales and more. The book, under development
for over a year, is scheduled to be published in late spring
2008 and will share Square 2 Marketing’s Reality Marketing™ methodology
with the world of business owners and entrepreneurs. Square
2 Marketing started its blog two years ago to focus on providing
marketing tips and techniques for business owners. The
blog’s author is Mike Lieberman, president of Square
2 Marketing.
“Our original intent was to share marketing insights
that would help the business owner.” Lieberman commented
that, “we always felt the blog had the potential to bring
readers behind the scenes or allow us to give them special
access to client work. It wasn’t until we started
the book, that we realized readers might be interested in the
details behind what it takes to get a book, written, edited,
marketed, published and sold in stores.”
Steve Eunpu, president of Linx is helping Square 2 Marketing
develop their book and has been a proponent of sharing insights
with the world via their blog. “It’s new
and fresh, it’s the integration of traditional publishing
with new media and their interest in sharing the ups and downs
of a book project is remarkable.”
About Square 2 Marketing
Square 2 Marketing has helped hundreds of business owners increase
sales through a Reality Marketing™ methodology that
builds Marketing Machines™ for clients. In addition,
the firm provides free marketing coaching, web casts, podcasts
and “live” workshops. The firm delivers metrics
driven marketing programs tailored to the requirements of
each distinct client. Current clients include Verilogue,
eXude Benefits Group, Artistic Toy Manufacturing, Hilltop
Enterprises, Rittenhouse Builders, IIS, The Hub, and
Sales Evolution to name just a few. To learn more about
Square 2 Marketing, visit www.square2marketing.com
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